People vs. Idea: The Leadership Tradeoff Behind Tough Talent Calls

People vs. Idea: The Leadership Tradeoff Behind Tough Talent Calls

When leaders face tough talent decisions, gut instincts aren’t enough. This post explores the People vs. Idea axis: how empathy, strategy, and salary dynamics collide in a real-world dilemma. Learn how quadrant-based leadership helps you move from bias to clarity.

Read More
Process vs. Action: Diagnosing a Common Leadership Imbalance

Process vs. Action: Diagnosing a Common Leadership Imbalance

Process vs. Action: Diagnosing a Common Leadership Imbalance

When leaders overuse their strengths (whether structure or speed) they create friction, not flow. This post explores how Growth Spectrum’s quadrant framework and Unified Leadership Model help leaders rebalance and activate more adaptive, outcome-driven behaviors.

Read More
The Agency Problem: When Agent Relationships Aren’t Working

The Agency Problem: When Agent Relationships Aren’t Working

Why Your Team Isn’t Growing, Even When Everyone’s “Doing Their Job”

In modern organizations, misalignment isn’t always loud. Sometimes it looks like quiet compliance, polished metrics, or well-dressed meetings that go nowhere. At the heart of this dysfunction is the agency problem: when agents (leaders, employees, vendors) optimize for their own comfort or success instead of the principal’s goals. Whether you're a CEO, founder, or team lead, understanding this breakdown is critical to restoring momentum, trust, and growth.

This post explores the classic principal-agent dilemma through a modern lens, diagnosing misaligned agency incentives across teams, vendors, and leadership, and offering actionable strategies to realign your organization around impact.

Read More
Growth Marketing: Skill, Strategy, or Culture?
Growth Strategy, Marketing Finance Tim Biskup Growth Strategy, Marketing Finance Tim Biskup

Growth Marketing: Skill, Strategy, or Culture?

Is “growth marketing” a mindset, or just a metric loop?

This post explores the disconnect between tactics and transformation, revealing how rigid thinking (what we call Flesh Bot Mode) stalls strategic growth. Learn how organizational incentives, leadership intent, and cultural flexibility shape what growth actually means, and how to activate it. Your definition of growth marketing skills will change.

Read More
Stop Overcompensating: The New Development Model Blending Personality, Strengths, and Competencies

Stop Overcompensating: The New Development Model Blending Personality, Strengths, and Competencies

The Unified Leader: Integrating Personality Data for Breakthrough Performance

Using a personal case study to show that true development requires synthesizing multiple data sources: personality (the "Why"), strengths (the "What"), and competencies (the "How" and "What Next") to move beyond relying on overused "crutch skills."

These powerful tools together provide a better blueprint for becoming a better leader.

Read More
The P&L-Driven Strategy for Setting Profitable Growth Targets
Growth Strategy, Marketing Finance Tim Biskup Growth Strategy, Marketing Finance Tim Biskup

The P&L-Driven Strategy for Setting Profitable Growth Targets

A common misconception is that you can (should) set a CAC or ROAS target based on industry standards or preset budget constraints. Through multiple examples we will demonstrate that the most impactful growth targets come from a cycle of understanding your business model and P&L, to evaluating the bid (engagement) market of your activities, testing the outer limits, and constant monitoring and evaluation.

Read More